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Vepinsa produces, sells, and distributes world-class nature-derived pigments

What we do?

Vepinsa produces, sells, and distributes world-class nature-derived pigments to the feed and food industries. We specialize in pigments extracted from marigold flowers (Tagetes erecta), for use mainly in the poultry industry. We market the Florafil™, and The Beauty of Yellow™ brands, among others.

We are actively involved in educating the public on the myriad health benefits that come from eating nature-derived products with natural antioxidants (ie, Lutein, zeaxantina, Antocianinas).


In the late sixties, a group of entrepreneurs in northern Mexico began to grow marigold flowers. Through a rudimentary process, they extracted the natural pigment and sold it to the animal feed industry. In the early seventies, the company merged with another pigment producer and took on the name Prodemex.

New name, new focus

In 1977, a full-fledged extraction plant was built on the premises, and Prodemex grew into one of Mexico’s leading producers and suppliers of marigold-based pigments for the poultry industry.
With new, well-equipped laboratories and highly trained technicians, the company recently changed its name to Vepinsa. The company has evolved into an innovation-oriented company focused on research and development of new and improved products.

Industrias Vepinsa S.A. de C.V.

Vepinsa Foods – a Division of Industrias Vepinsa, S.A. de C.V. Vepinsa Foods produces, sells, and distributes world-class nature-derived for the poultry industry and the human feeding industry; pigments to the food, nutraceutical, and cosmeceutical industries. We specialize in pigments extracted from natural sources.

Strategic location

Vepinsa is strategically located near the northern Mexican city of Los Mochis, along the Pacific Coast in the state of Sinaloa. This is one of the most productive regions in the country, with nearly 600,000 acres of irrigated farmland known as El Fuerte Valley.
Located just 500 miles from the U.S. border. Los Mochis has access to Mexico’s most important highways. An international airport – and a seaport – are located within 12 miles from Vepinsa, which also boasts its own railway system.

Vepinsa has also been present in Peru since 2012, through Vepinsa Comercial SAC, a company located in Lima.

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